Gothamist Takes a Look at Iced Coffee Prices

071014bkroastGothamist explored the issue of rising iced coffee prices and spoke with BRC’s Michael Pollack and other business owners who’ve recently had to adjust their iced coffee prices.  The hike is due to a rise of coffee commodity pricing as well as other factors such as the costs of ice, cups and higher bean count in cold brewing.  “From February on, all prices were going up, you had to buy it fast,” says Pollack. “That way you can lock it in for future prices as well… Prices for everyone have gone up.”  Read the whole article here.

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