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Man Bun Ken Doll Giveaway at BRC

Mattel, the toymaker of Barbie, is giving away a new version of it’s Ken doll on Wednesday June 20th at BRC’s 25 Jay Street cafe! The Man Bun Ken has a very ‘Brooklyn’ look! While supplies last, if you wear your hair back in a bun and purchase a cup of coffee, you could get this special version. According to amNewYork: “Mattel announced the release of 15 new Ken dolls Tuesday, including one that rocks the typically hipster hairstyle. Complete with a button-down and distressed shorts, Ken comes ready for a Citi Bike ride through McCarren Park.” Read more about it here.

BRC Opening New Cafe at 240 Kent Avenue in Brooklyn

kentopeningBrooklyn Roasting Company is officially opening a new cafe at 240 Kent Avenue in Brooklyn.  Stop by this Monday, November 7th for our grand opening! Keeping with BRC cafe style, the bar is crafted from reclaimed, vintage metal doors and topped with glass.  We will be offering a full menu of superb, sustainable coffee and espresso-based drinks, as well as an array of pastries and other food. You’ll be able to purchase all of our coffees in 12oz tins.  This location will initially be open Monday – Sunday from 7am-7pm. We are very excited to bring our coffee to this neighborhood.  See you there!

BRC Cafe Now Open in Century 21’s New Downtown Brooklyn Location

img_4219BRC is proud to announce the opening of our newest cafe inside Century 21’s expansive new Downtown Brooklyn store.  Located in the new City Point development on Fulton St., the 14,000 square foot Century 21 is the first full-line department store to open on Fulton St. in 50 years!  The new BRC cafe will serve our full range of coffees and espresso based drinks, as well as pastries and food.  You’ll also recognize our unique, vintage inspired look.  The flooring is made of a vintage basketball court, the tables are made from reclaimed doors and found materials, and an antique panther statue is perched above the cafe.  We can’t wait to welcome you to this new location and hope you will stop by soon.

BRC’s 200 Flushing Ave Cafe to be Transformed into Luke’s Diner for a Day

Gilmore Girls at BRCAttention Gilmore Girls fans! On Wednesday, October 5, our 200 Flushing Ave cafe will be converted into a Luke’s Diner in honor of Netflix’s revival of Gilmore Girls! Along 250 other cafes around the country, we will be offering free coffee and tons of authentic Luke’s Diner merch!  The food/culture site Eater posted details:

“The event coincides with the 16th anniversary of the series’ original pilot airdate, giving fans a fresh dose of Stars Hollow nostalgia ahead of the November 25 release of Gilmore Girls: A Year in the Life. While the pop-ups run from 7 a.m. to noon, those hoping for a free cup and a chance to catch a glimpse of the ‘fun surprise under their custom Gilmore Girls coffee sleeve’ should arrive early as supplies are limited.”

Kenya and Dark Peru are September’s Coffees of the Month

This is going to be a September to remember for lovers of superb, sustainable coffees.  This month Brooklyn Roasting Company will feature our Peru Sol y Cafe, roasted dark, opposite our Kenya Nyeri Gura. These coffees offer a broad spectrum of roast and flavor profiles.


peru2Peru (roasted dark in cafes only)

This particular lot is Certified Fair Trade and Organic, as well as shade grown. This practice is much more ecologically responsible and promotes biodiversity by hosting many species of flora and fauna. Unlike sun-grown coffee, there is little need for chemicals, pesticides, and fertilizers as the ecosystem provides a natural balance. Practices such as this greatly improve carbon sequestration as well as well as promoting biodiversity.  The dark roasted Peru offers a bit of a bolder cup, but its inherent sweetness and savory notes still come through. This is a coffee for black coffee drinkers and mixers alike.



Kenyan coffees are regarded as some of the best coffees you can get, and are used consistently in roasting and barista competitions. This Kenya Nyeri Gura stands tall with all the other Kenyan offerings we’ve had. Due in part to the soil and elevation of Kenya’s growing regions, but also due to varietal selection. Though the varietal designations of SL## may look a bit confusing, this is only a designation given by a company called Scott Laboratories. There are many identified varietal with such a designation, but not so many have had the success and flavor profile of the SL28, and SL34 varieties.

Also, BRC will be offering very exclusive Coffee of the Week for the month of September.  Don’t miss your chance to try these rare, small lot roasts.

September 5-11: Honduras Natural
September 12-18: Panama Geisha
September 19-25: Hawaiian Peaberry

News In Brief:

New York Times posted a list entitled 12 Tips for Living a Longer Life.  #1 on the list? Drink coffee!

BRC is proud to be #4 of The Farm Soho’s list of the 22 Best Coffee Shops in NYC!